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Course / Course Details

Generative AI for Business Leaders

  • Tomer Cohen image

    By - Tomer Cohen

  • 1 Trainees
  • 57 Min
  • (0)

Course Requirements

English Language

Course Description

Artificial intelligence has been affecting and transforming our lives for decades. But over the past few years, AI has made incredible progress, with some applications becoming so advanced that they are quickly becoming a powerful force in various industries, with the potential to reshape entire economies—and even reshape society.

This technology is called generative AI. It will reinvent how we humans will create content. It will redefine how we work, from automating mundane tasks to writing complex code. And it will accelerate our innovation to new levels. Whether you’re a senior executive or any aspiring leader, learning how this technology works, why it can be disruptive for your business and industry, as well as its limitations, is critical for your company and your career. Join LinkedIn’s Chief Product Officer Tomer Cohen as he shows you key tools and insights to help you use generative AI to reinvent the future of your business.

Course Outcomes

  • Determine appropriate prompts for a desired output.
  • Describe ways that generative AI can be used to provide data security.
  • Explore the considerations involved in selecting the appropriate AI system.
  • Identify key pitfalls and limitations in using generative AI.
  • Assess potential advancements in generative AI technology.

Course Curriculum

  • 6 chapters
  • 23 lectures
  • 6 quizzes
  • 57 Min total length
Toggle all chapters
1 Generative AI for Business Leaders
1.4 Min


2 Generative AI use cases
3.15 Min


3 Chapter 1 Quiz [Quiz]
1 Min


1 What is generative AI?
3.36 Min


2 Algorithm objective
2.27 Min


3 Data is fuel for AI
3.23 Min


4 AI model
4.46 Min


5 Prompt engineering
4.41 Min


6 Chapter 2 Quiz [Quiz]
1 Min


1 What processes and products can be transformed by AI?
3.3 Min


2 How might generative AI impact various industries?
3.56 Min


3 Chapter 3 Quiz [Quiz]
10 Min


1 How to assess your company's needs
3.51 Min


2 Identify and select the data and AI systems
3.33 Min


3 Finding the best partner or vendor
1.22 Min


4 Preparing your team
1.5 Min


5 Chapter 4 Quiz [Quiz]
10 Min


1 Key pitfalls and limitations
5.32 Min


2 Ensuring ethics and data privacy
3.38 Min


3 Chapter 5 Quiz [Quiz]
10 Min


1 How generative AI is likely to evolve
2.43 Min


2 Society and the next frontier
2.15 Min


3 Chapter 6 Quiz [Quiz]
10 Min


1. Ex_Files_Generative_AI_for_Business_Leaders
2. GLOSSARY_Gen_AI_for_Business_Leaders

Trainer

Tomer Cohen

Tomer Cohen is the chief product officer at LinkedIn.

He is responsible for the global marketing solutions product portfolio, currently delivering more than $2B in annual revenue. Cohen has been with LinkedIn since 2012, serving as vice president of consumer products and head of mobile products and before moving into his latest role. Outside of LinkedIn, he advises various startups and incubators in Silicon Valley and abroad.

Tomer has also worked as an entrepreneur with Greylock Partners, founded a company in the personal CRM space, and developed products in wireless communications. Tomer holds an MBA from Stanford Business School and a BSc in communication system engineering from Ben-Gurion University in Israel.

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